DATA & CUSTOMER PLATFORMS

by Steeve VignissyFév 11, 2026Expertises

Data, BI, AI Integration & RPA Turning Fragmented Technologies into a Coherent Performance Engine

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DATA & CUSTOMER PLATFORMS

DATA & CUSTOMER PLATFORMS

(CRM / MDM / PIM / CDP / DMP / DAM)

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Executive positioning

Customer and product data ecosystems require structured governance to avoid fragmentation. I design integrated CRM and MDM architectures ensuring data consistency and operational reliability.

Typical challenges

CRM disconnected from ERP
Poor product data quality
Supplier onboarding inefficiencies
Lack of referential governance

What I deliver

CRM deployment (Dynamics 365, Salesforce)
MDM/PIM integration (Stibo, Alkémics)
Data harmonization
Governance rules & validation frameworks
User adoption support

Contextualization

At STIME / Intermarché, I led data harmonization and Alkémics–Salsify integration for supplier onboarding and product data governance
At Sysco, I structured CRM and product data quality monitoring to optimize customer experience

Business impact

Improved product data reliability
Enhanced supplier onboarding efficiency
CRM performance optimization
Stronger customer experience alignment

Steeve Vignissy

Senior consultant and Director in digital strategy and data, During 15 years, I have supported numerous companies in their transformation in France and internationally. Throughout my missions, I have managed projects at the crossroads of information systems, marketing, and data, ensuring alignment between business needs and technical constraints. I design, redesign, and implement integrated digital solutions (ERP, CRM, BI, AI) with a pragmatic, performance-driven approach focused on simplicity and tangible value creation. Known for my rigor and result-oriented mindset, I ensure each project contributes meaningfully to organizational growth and digital modernization.